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Beyond Booktalking: Whole Library Promotion (webinar)

10:30 AM - 11:30 AM
ONLINE COURSES

Competency: Library Management Competencies

Sub-Category: Marketing and Public Relations

Every library employee has heard someone say they didn’t know the library offered something, whether it’s technology, programs, notary services, or any of the dozens of things we provide on a daily basis. 



Libraries can better spread the word when they realize that promotion and advocacy aren’t secluded to the marketing staff, but is part of everyone’s job.

 

Learn how to engage your staff at all levels and prepare them with the tools to “booktalk” your library and services to boost access, circulation, & attendance. 

 

At the end of this program, attendees will be able to:

  • Basic booktalking skills to get staff at all service points providing reader's advisory
  • Creatively think about underserved groups to market programs and services to a wider audience
  • Keep your staff up to date on what is happening outside of their own department
  • How to comfortably work promotion and library advocacy into conversation with patrons

SERLS Member Libraries: $0.00

All Other Libraries: $15.00

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NEO Event: Quick Copy Writing Tips that Work (webinar)

10:00 AM - 11:00 AM
OTHER-Location in description
Northeast Ohio Regional Library System - Event Information


Competency:Communication and Marketing
Description:Brush up on your writing skills in this one-hour Webinar focusing on content, style, tone and structure.

Many library workers write their own program descriptions and promotions, as well as their own newsletters, and this workshop will provide some quick, formal training on writing.

Learn how to communicate what the audience needs to know by effectively stating and positioning pertinent details.

Attendees will also learn how to make their content catchy, as well as persuasive, to get desired results.

In the webinar you will learn:
  • To communicate what the audience needs to know
  • Make content cathchy
  • Make content persuasive
Presenter:  Kristin Casale, Children's Librarian, Stow-Munroe Falls Public Library
She has managed thechildren's department newsletter for approximately seven years. Kristin  also used to be a reporter and editor for Record Publishing Co., and has a degree in journalism from Penn State University, as well as a master's in library science from Kent State University.

Location:Online
Via Adobe Connect
Contact Person:Melissa Lattanzi
(phone: 330-655-0531)
Details:Who should attend:  Anyone interested in writing descriptions, newsletters or any other type of communication.
Competency:  Communication and Marketing

GEO Cost:      $40
Bronze Cost:  $24
Silver Cost:    FREE
Gold Cost:    FREE


Event Registration:

SERLS Member Cost: Same as Bronze NEO Membership: $24.00
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Event is full

I Can’t Reach It! Shelving and Layout in the Children’s Department (webinar)

2:00 PM - 3:00 PM
ONLINE COURSES


Competency: Children’s Services

Sub-Category: Displays and markets materials to be attractive and enjoyable to children, as well as convenient to use

 

The children served by youth services spaces/departments span a vast spectrum of developmental milestones. 


This webinar will challenge staff who work with children to take a fresh look at their spaces with differing age groups- from infants through tweens in mind. 


Space allocation, shelving, displays, and even the placement of the reference and circulation desks all impact circulation and customer experience. Is your space functioning at its best at each point along the growth curve?

 

Following this webinar, attendees will be able to:

 

  • Determine if their collection allocation and placement is maximized for youth patrons interest, demand, and convenience.
  • Understand the impact of signage as a user experience and how to incorporate it effectively and efficiently in a space used by non-readers, emergent readers, and early readers.
  • Orient their materials, shelving, and service points with young patrons in mind.
  • Use space creatively.

 

We will tackle each topic with options for libraries with little to no budget, some budget, and big budgets for improvements. 


This interactive webinar will encourage you to share your departments best as we walk through ideas from libraries nationwide.


        

SERLS Member Libraries: $0.00

All Other Libraries: $15.00

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Registration is open

30 Minute eClassroom : EBSCOhost's Online Magazine/Newspaper Index

1:00 PM - 1:30 PM
.
Online Course

Join us online for this 30 minute, hands-on review of EBSCOhost Online Magazines/Newspapers and NewsBank-Ohio Newspapers, two of the OPLIN databases public service staff should know how to use. Perfect for new staff unfamiliar with OPLIN resources...or veteran staff who have gotten a bit rusty and would like a review.

It's an online course so watch for an email invitation to the class the day before and please join 15 minutes prior to start time to be sure everything is working. To listen, you'll need computer speakers or you can use a speaker phone.


Charge:  Zero...Nothing...$0.00 for any library staff member 

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Registration is open

A Design Thinking Approach to Encore Career Exploration: Help Your 50+ Patrons (or Yourself) Discover the Next Act (webinar)

10:30 AM - 11:30 AM
ONLINE COURSES

 

Competency: Public Service Competencies

Sub-Category: Adult and Older Adult Services

 

An Encore Career has been described as “a movement of millions of people who are using our passions, skills and decades of experience to make a difference in our communities and the world" (Marc Freedman CEO Encore.org). 



As library staff, it can be very rewarding to help your patrons or yourself on the challenging path of (re)imagining their “next act.”


In this interactive and informative program, we will explore:

  •  how career trajectories have changed over the years; how to use “design thinking” and other strategies to navigate the career exploration processes
  • how to (re)discover one’s passions, while taking into consideration interests, priorities, and the marketable skills one possesses or might acquire
  • and how to harness new opportunities presented by the “sharing economy” and internship programs. 

We will also recognize what advantages baby boomers have over their younger counterparts in the exploration process.

While our focus will be on the older adults’ pursuit of choosing (new) career options, the ideas presented can be applied to career explorers of all ages.

At the end of this program, participants will:

 

·         Discover at least two career exploration approaches or strategies that you would suggest to your patrons or that might work for you.

·         Learn how to secure and conduct an informational interview (aka “prototype conversation”).

·         Recognize at least two myths about older workers, and two ways in which older workers have an advantage over their younger counterparts in the career exploration process.

·         Identify print, online and community-based resources that your patrons can use to explore encore career options.


SERLS Member Libraries: $0.00

All Other Libraries: $15.00

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NEO Event: Best Practices in Performance Documentation (webinar)

10:00 AM - 11:00 AM
OTHER-Location in description
Northeast Ohio Regional Library System - Event Information


Event Name:
Competency:Human Capital Management
Description:Proper employee performance documentation can protect a library from future litigation and benefits its employees by providing concrete and specific feedback on areas in need of improvement.

This webinar will explore:
  • How to document performance
  • Scoring perils
  • How to deliver difficult performance evaluations
Presenter:
Sara Hodgson is the Director of Human Resources at the Mandel Jewish Community Center where she is responsible for developing and implementing policies and procedures encompassing all aspects of Human Resources including employee and labor relations, compensation and benefits, training and development, performance management, and recruitment.

Prior to joining the Mandel JCC in 2014, Sara was the HR Manager at the Cleveland Museum of Art for 16 years. Sara has a Bachelor of Business Administration degree from Ohio University and holds the Senior Professional in Human Resources (SPHR) and SHRM Senior Certified Professional (SHRM-SCP) certifications.  




Location:Online
Via Adobe Connect
Contact Person:Melissa Lattanzi
(phone: 330-655-0531)
Details:Who should attend:  Anyone interested in performance reviews and documentation
Competencies:  Human Capital Management

GEO Cost:      $40
Bronze Cost:  $24
Silver Cost:    FREE
Gold Cost:    FREE


Event Registration:

SERLS Member Cost: Same as Bronze NEO Membership: $24.00
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Registration is open

The Simple and Easy Manager (webinar)

2:00 PM - 3:00 PM
ONLINE COURSES

Competency: Library Management Competencies

Sub-Category: Personnel Management

 

Telling a story can be one of the most effective ways of communicating valuable pieces of knowledge or information. In his book The Simple and Easy Manager, Ned Parks tells the story of Quentin Spaulding as a method to help people that manager others to be more effective with less complication and stress.

 

Join Ned in this interactive and informative interview as he discusses how you can be a better manager by adopting simple and easy strategies including:

 

  • Creating a culture your employees WANT to work in
  • Asking your way to success
  • Failing with the team
  • Teaching the boss
  • Meetings suck
  • Setting them up for success
  • Supporting others

        

SERLS Member Libraries: $0.00

All Other Libraries: $15.00

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Registration is open

"30 Minute eClassroom: Consumer Health Complete & Medline Plus (webinar)

1:00 PM - 1:30 PM
ONLINE COURSES

Join us online for this short, hands-on course in accessing and using the  OPLIN databases Netwellness  and Consumer Health Complete available to staff in any Ohio library.

We'll be using WebEX, our new online training software. Watch for an email confirmation after registering and please join 15 minutes prior to start time to be sure everything is working. To listen, you'll need computer speakers and/or a earphones to hear.

Charge: Regional Library System Members : $0.00...zero...nothing

Non-Regional Library System Members : $0.00...zero...nothing

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Registration is open

Time Management vs. Energy Management Your Secret to Success! (webinar)

2:00 PM - 3:00 PM
ONLINE COURSES

Competency: Library Management

Sub-Category: Staff Training and Development

Welcome to the trust & value economy! An economy that is fast-paced, constantly changing and just trying to keep up is a struggle. This is a new economy where the strategies of time management and making your “to do” list are not only out of date…they just slow you down.

It is time for a new approach, a new strategy and new way to get more done in less time, and still have the energy to enjoy your life. Join us for this action-packed webinar where we will introduce the revolutionary approach of managing your energy vs time.


Attendees will gain the secrets to get more done, in less time and achieve the “work/life balance” you want. You’ll learn how to turn time management and the idea of work life balance on their head. Learn the secrets to this revolutionary strategy to managing your energy and crossing the finish line in RECORD time!

Attendees will be able to:

  • Understand why the idea of time management is past its time
  • Apply this revolutionary approach of energy management
  • Prioritize to be more effective, more efficient and get more done
  • Razor like focus, and make decisions that align with the goals of objectives of your library
  • Create their personal plan of action to implement these strategies immediately

 SERLS Member Libraries: $0.00

All Other Libraries: $15.00

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