Marketing Your Libraries Digital Collection (archived webinar)
Event Details
This is an archived webinar. A mere 60 minutes in length. Easy to fit into your busy schedule.
The
cost you ask? No charge for SERLS members...a mere $15.00 for all
other libraries. Enjoy.
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Marketing Your Libraries Digital Collection
While 95% of public libraries lend eBooks, 60% of our patrons indicate a lack of awareness of eBook availability as a barrier to use; this according to a recent Library Journal/School Library Journal poll.
As libraries continue to add streaming movies, music, digital magazines and other formats to our collections, our need to engage in effective marketing will only continue to grow.
In this interactive and informative presentation we will cover both traditional and digital marketing strategies, and explore best practices.
With the right approach, your library can boost awareness and usage of its digital collection!
SERLS Member Libraries: $0.00
All Other Libraries: $15.00
